K7 Media

K7 Media

Meet our team

The K7 board

Keri Lewis Brown

CEO & Founder

Keri founded K7 Media in 1998 as an independent organisation providing media intelligence to broadcasters, producers, distributors and advertisers. Keri has driven the company’s growth from breakaway startup to a leading media consultancy providing insights to an 80-strong client base across the world.

Before founding K7 Media, Keri was Head of International Sales for production company, Action Time, where she led the rapid expansion of international format sales, making her one of the first to explore the potential of global programming. Keri is based at K7 Media’s headquarters in Manchester and in March 2015 was appointed to the Management Board of FRAPA (Format Recognition and Protection Association) which aims to protect the intellectual property of television formats across the globe.

Contact Keri via keri.lewisbrown@k7.media.

Phil Birchenall

Managing Director

Phil first joined the company as Projects Director in 2013, was appointed to the K7 board in June 2015 and became Managing Director in October 2018. With over 15 years in the creative, digital and media industries, Phil is responsible for the expansion of technology infrastructure to K7 Media’s growing list of clients.

Phil has devised highly regarded training schemes on international markets, leadership and management, intellectual property and digital technologies for a range of clients.

Phil is unashamedly obsessed by gadgets and the impact of new technologies on entertainment. He applies this knowledge throughout K7 Media’s work, adding his insight into emerging content and technology trends. As a proud dad, Phil also inputs on the latest developments in the kids TV space.

Clare Thompson

Non-executive Director

Clare is a non-Exec Director on the K7 board, and regularly writes and presents on global content trends for K7’s international clients, and at TV Festivals from Copenhagen to Tel Aviv.
Her background is in entertainment and factual entertainment development: as Head of Entertainment Development at ITV from 2000 - 2008, she steered work on international formats including Saturday Night Takeaway, Gameshow Marathon and Celebrities Under Pressure for ITV, Brainiac for Sky and American Princess for NBC in the US. 

After a stint running ITV's internal innovation unit Imagine, she set up her own consultancy, running development workshops, training sessions and channel / commissioning strategy projects for clients including the BBC, Channel 4, ITV Studios (UK & US), EndemolShine, All3Media, MTV, RTL/ UFA (Germany), Warner Brothers, Lagardère Sports and Chinese broadcasters including CCTV, Jiangsu and Shanghai Media Group; alongside advising on the development slates of several smaller indies in France, Ireland and the UK.
Sometimes she even still makes shows!  Girls With Autism - an Emmy, BAFTA and RTS-shortlisted access doc for ITV - was the most recent.

Gary Carter

Non-executive Director

Described by C21's David Jenkinson as 'one of the most influential players in the formats business', Gary Carter has previously been presented with the Formats Gold Award at MipFormats for his outstanding contribution to the industry.

Carter is regarded as a pioneer of the Reality TV genre. He is a former Co-CEO of International Operations at production giant Endemol Shine Group, and former COO of FremantleMedia Group. His extensive work in the television industry, on numerous high-profile projects, includes overseeing the early roll-out of ‘Survivor’, ‘Big Brother’ and ‘The X Factor’.

The Team

Ella Turner

Client Manager

Ella graduated with a Masters degree in Translation and Interpreting Studies from the University of Manchester in 2015.

Ella is responsible for managing K7's client relationships, acting as first point of contact for research requests. Additionally, Ella edits K7's weekly European Report, and contributes to the monthly Latin America report and the monthly Quicklists. She also manages K7's in-house translation processes.

Ella loves experiencing new cultures and languages, she speaks Spanish and is currently learning Portuguese. Alongside this, Ella likes to keep active and plays netball for a local team.

David Ciaramella

Communications Manager

David is K7's communications manager and has been with the company since graduating in 2013 with a degree in Journalism from Sheffield Hallam University. 

As well as helping to introduce new subscribers to K7's services, David provides additional support to existing clients with updates on developments across the TV and video landscape and supports the K7 team on client research tasks.

David regularly travels to markets and to visit clients around the world, presenting on trends with a focus on unscripted formats, factual programming, and digital platforms.

Richard O’Meara

Insight Manager

Richard graduated from the University of Manchester in 2012 with a degree in History, and also has a post-graduate diploma in Multimedia Journalism. As Senior Researcher, he is responsible for overseeing K7’s weekly scripted reports as well as monthly reports including Casting, Arts and Latin America. To help out with the latter, he has been learning Spanish.

Outside of work he enjoys travelling, heading to gigs and keeping active, with a new found love for indoor climbing.

Michelle Lin

Asia Pacific Manager

Born and raised in Taiwan, Michelle (PeiHua) Lin came to Manchester in 2016 to pursue a Master’s degree in translation and interpreting between Mandarin Chinese and English. 

Michelle has international experience and brings a new perspective to the office, having worked both in the US and Thailand. With this background, Michelle can access and analyse content in the Greater China area and contribute to K7’s global intelligence. 

Michelle has spent her personal time learning Spanish and Japanese, in order to expand her portfolio of languages spoken to a total of five. Michelle also enjoys outdoor pursuits; she possesses a scuba diving licence and is currently developing her rock climbing skills.

Girts Licis

Head of Strategy

A highly-respected industry professional, Girts joined K7 as Head of Strategy in early 2019. He is responsible for providing strategic business analysis and insight to K7's roster of international clients.

In his wide-ranging TV career, Girts has worked across development, production and acquisitions of scripted and unscripted programming. Beginning his career in Latvia, Girts later founded his own production company, specialising in exec producing local versions of international formats. Prior to joining K7, Girts was head of CEE Content Development and Formats at Modern Times Group. He is, to date, the only K7 team member to have presented Latvia’s local version of ‘Who Wants to be a Millionaire?’.

Alice Hinett

Senior Researcher

Alice joined K7 in 2016 as a researcher after graduating with a degree in History from Manchester Metropolitan University. Alice edits K7's weekly unscripted reports and Daily Sevens, as well as assisting with the Quicklists and bespoke research requests. Alice also enjoys putting together K7’s Catalogue Highlights ahead of each MIP market.

Outside of K7, Alice loves dancing, and taking her dog for long walks in Manchester's surrounding countryside.

James Conibear

Senior Researcher

K7's senior researcher James is focused on developments across the areas of digital and children's TV, editing our Digital Daily Seven and writing the Little Report. In addition, he oversees the production of our monthly Quicklists, curating the Special Edition, Entertainment and Digital showreels.

In 2014 James graduated from Edge Hill University, where he studied Film & Television Production. With that knowledge, you'll be unsurprised to hear that he's a keen cinema goer, but also an avid gamer, tennis player and practising aquarist. Sounds fishy if you ask us...

Rosie Halsall

Senior Researcher

Rosie studied Classics at University College London and started at K7 after graduating in 2017. Rosie responds to bespoke research requests, contributes to K7’s weekly scripted reports and also helps to analyse programme performance information for clients. She has basic level French.

Outside of work, Rosie loves travelling, reading and going to gigs - in Manchester and further afield.

John Brown


John has always had a keen eye for all things media, graduating from Edge Hill University in 2014 with a degree in Film and Television Production. He joined the K7 team in 2017 to oversee the company’s video archive; enabling colleagues and clients to access a rich variety of global TV and digital content. John also contributes to the Quicklists.

Originally from Southport, John’s passion for all things music means he’s often on the road, tracking down the latest gig or festival. Whilst not a professional performer himself, he proudly holds the title of K7’s Karaoke King, at least for now.

Dean Thornhill


Dean joined K7 after graduating from the University of Chester with a degree in Sociology and Criminology.

Dean specialises in digital research, co-curating K7’s monthly Digital Quicklist showreel as well as writing the Creators Corner section of the VOD Watch report, tracking the YouTube talent making waves on the platform with anything from innovative formats, to trend-setting viral videos. His other tasks include overseeing K7’s extensive internal database and providing bespoke reports for clients.

Trudy Akobeng

Junior Researcher

Trudy studied Politics, Philosophy and Economics at Goldsmiths, University Of London and started at K7 in December 2018. Trudy compiles bespoke reports, client specific reports and assists with the weekly UK & Australia Unscripted report.

Outside of work, Trudy plays the piano and loves to visit new places.

Patti Linnett

Junior Researcher

Patti graduated with a degree in History from the University of Leeds in summer 2018 and joined K7 in the new year. As a junior researcher, Patti contributes to weekly digital daily news reports and helps carry out bespoke research projects for clients.

Outside of work, Patti enjoys reading, hiking in the Lake District and socialising with friends.

Jamie Brown


Jamie graduated from University College London in 2014 with a degree in French and Russian. He then moved to Saint Petersburg, Russia, where he worked as a translator for two years.

At K7, Jamie edits the CEE Report and the French section of the European Report, as well as subtitling showreel clips from French and Russian.

Outside of his work Jamie spends a lot of time listening to and thinking about music.

Jarek Maciejowski


Jarek contributes to the monthly CEE Report as well as other research requests from across the region. Originally from Poland, Jarek moved to Manchester from Canada in 2013. With a MA in Graphic Arts, he is currently embarking on a second MA in Graphic Design and Art Direction.

In his spare time Jarek enjoys delving into the world of art. He’s also passionate about synthesiser music, and on weekends likes to unwind by going on long walks in the countryside. 

Maria Salling

Student Intern

Maria contributes to K7’s European Report, with a particular focus on Denmark, Sweden and Norway. She is currently studying English Literature and Creative Writing at Manchester Metropolitan University, where she also writes for the university paper.

Born in Denmark, Maria is also fluent in English, Swedish and Norwegian. She also reads and writes academic Latin.

Trang Nguyen


Born and raised in Vietnam, Trang came to the University of Manchester to pursue a master's degree in Business Psychology in 2018. Now working in K7's Asia Pacific team, Trang tracks the evolution of TV and entertainment trends across the South East Asia territory.

Outside of work, Trang enjoys watching Asian dramas and variety shows.

Kael Onion Oakley

Design Associate

Originally from Manchester, Kael studied Graphic Design at the University of Edinburgh before graduating in 2017. 

Kael has been working at K7 since 2014, and is responsible for overseeing in-house design alongside completing general research requests.

Outside of his work at K7, Kael also runs freelance design agency Onion Oakley. When not working, he enjoys a good web series or relaxing to a record.

Dan Whitehead

Drama & Digital Consultant

Dan has been the entertainment writer for Big Issue In The North since 2005, reporting from the set of dozens of TV shows and major motion pictures and also worked on officially licensed books for Warner Bros, Viacom and Lucasfilm. He is also well versed in gaming, having written for outlets such as Official Xbox Magazine, Eurogamer and the Guinness World Records Gamer's Edition. Dan is currently learning Mandarin.

Sarah Riding

Audience Insight Consultant

Sarah Riding comes to K7 Media with over 15 years experience delivering top level audience research for major companies such as ITV and Zodiak Media.

Her ability to draw deep insights from ratings and other viewer data enhances our reports and research, providing the statistical bedrock on which our conclusions and recommendations are built.