K7 Media

K7 Media

Understanding Latin America: Current Trends in the TV Market

A new report from FRAPA (the Format Recognition And Protection Association) into the latest trends coming out of the Latin American television industry was launched at NATPE Miami in January 2016.

The report, ‘Understanding Latin America: Current Trends in the TV Market‘ produced by Argentina-based Prensario International, Ethel Pis Diez research team/Austral University and K7 Media, provides a valuable snapshot of the region’s television industry. It shows an accurate, informed and unbiased picture of the current marketplace, distribution structures and creative players, and highlights the future direction of the region’s TV industry.

Key points from the report reveal:

Phil Gurin and Jan Salling, co-chairs of FRAPA explained why the launch of the Latin America report is so important for the organisation: “For FRAPA this report is another move to provide relevant information to our worldwide network of dedicated and inter-connected industry professionals.  We are pleased and proud to add our names to an initiative that offers concrete value to the global television community that we serve.”

Nicolas Smirnoff, FRAPA board member and director of Prensario Internacional added: “The report shows what a hotbed of talent is alive and kicking across the LatAm region. FRAPA is a well respected association who is able to circulate this report to its members, which in turn could see a massive contribution to the further growth of the Latin American TV market.”

K7 Media Managing Director and FRAPA board member, Keri Lewis Brown, concluded: “We have a strong international network which reports on trends from markets around the world. Adding K7 Media’s global perspective to Prensario’s original research makes this latest report a valuable tool for those looking to do business in Latin America.”

The report is available now at the full price of €750, however FRAPA members can purchase it at the discounted rate of €375.

To order the report head over to the FRAPA website.

Phil Birchenall

Phil first joined the company as Projects Director in 2013, was appointed to the K7 board in June 2015 and became Managing Director in October 2018. With over 15 years in the creative, digital and media industries, Phil is responsible for the expansion of technology infrastructure to K7 Media’s growing list of clients.

Phil has devised highly regarded training schemes on international markets, leadership and management, intellectual property and digital technologies for a range of clients.

Phil is unashamedly obsessed by gadgets and the impact of new technologies on entertainment. He applies this knowledge throughout K7 Media’s work, adding his insight into emerging content and technology trends. As a proud dad, Phil also inputs on the latest developments in the kids TV space.